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Storytelling Across Worlds Transmedia for Creatives and Producers
46.05£
Publisher:
Taylor and FrancisAuthor:
Tom Dowd
Transmedia is a practical primer on the conceptualization, structuring, writing, execution, management, and marketing of a transmedia property that exists in multiple forms of media and shares a single interwoven story. Thus far, creatives and producers have focused on single areas of production-motion pictures, television, or video games. For those who are going to participate in or supervise the creation of a transmedia property, a minimum understanding of all the important media is required. Transmedia provides readers with the solid foundation they need.
| ISBN: | 9780240824116 |
| Publisher: | Taylor & Francis |
| Imprint: | Routledge |
| Published date: | 20 Mar 2013 |
| DEWEY: | 659.134 |
| DEWEY edition: | 23 |
| Language: | English |
| Number of pages: | xvii, 327 |
| Weight: | 646g |
| Height: | 246mm |
| Width: | 192mm |
| Spine width: | 16mm |
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